The task of the key stakeholders values harmonizing in a construction project in the context of strategic communications with them

Abstract

The research objective is defined, it is to increase the effectiveness of interaction with stakeholders of construction projects. Scientific sources on stakeholder engagement and value-based project management are analyzed. Typical key stakeholders of a construction project are identified, their brief characteristics are provided. A conceptual model of balancing the values of key stakeholders of a construction project and the target function of harmonizing strategic communications with key stakeholders of a construction project are proposed. Prospects for further research in the chosen direction are outlined. Conclusions are formulated.